January 20, 2012 7:09 am / no comments
An increased competition in the market has hard-pressed companies to invent marketing strategies for their products and services. The more innovative your marketing campaign is, the more customers you would be able to attract. Most of the companies have realized this fact and it is being reflected in their marketing campaigns as well. From cartoons [...]
November 4, 2011 6:29 am / no comments
From online courses to online examinations, e-cards to ecommerce; everything in the world goes digital. With little time and easy access to Internet, consumers across the nations rely on virtual stores for buying products and services required in day-to-day life. With millions of potential customers reachable through Internet, more and more organizations try their hands [...]
October 19, 2011 12:11 pm / no comments
In a country like India where 68.84% of the population resides in rural areas, Rural Marketing takes an important place. Over the past few years, leading manufacturing companies are seen exploring the avenues in the rural market. As an astonishing fact, rural market has a great scope and it has persuaded manufacturers to consider rural [...]
October 4, 2011 9:07 am / no comments
The IT industry endeavors to invent ways which automate the processes in enterprises thereby reducing the total cost of infrastructure. The introduction of cloud computing by the IT professionals has definitely revolutionized the IT sector. But, the impact of cloud computing is not confined to IT sector only and it has spread across all other [...]
September 2, 2011 11:29 am / no comments
The organizational culture reflects the attitudes, values, beliefs and ideals of an organization and this culture is unique for each organization. The employees in the organization must comply with the organizational culture and work in accordance to it thereby achieving set goals harmoniously. Today, most of the IT companies are seen making alterations in their [...]
August 10, 2011 11:38 am / no comments
Anuj Bhalla Senior Consultant in Sapient London, United Kingdom Computer Software Current • Senior Consultant / Project Manager at Sapient Past • Senior Associate Level 2 – Consulting / Delivery at Sapient • Associate Consultant at Sapient • Survey Programmer at Annik Technology Services Education • Kurukshetra University Connections • 500+ connections Neha Jain Senior [...]
August 9, 2011 10:26 am / no comments
Like everyone else, corporate sector could not escape from the magnetism of social networking sites. Today, it is common to trace the profiles of leading IT Firms on social networking sites where once only individuals sharing their personal thoughts and pictures were found. The reason why these firms has headed towards social networking sites is [...]